Business of Herbalism Workshop

  • Let's Get Creative

    We’ll dedicate time to self-reflection as we brainstorm names, design logos, create labels, choose a business structure, and craft your elevator pitch. Let’s bring your herbal ideas to life, develop your brand, and get creative with the initial setup of your business. Be sure to bring your note-taking supplies and calendars!

    This is the first class in the Business of Herbalism Series designed for aspiring herbal entrepreneurs looking to transform their ideas into a thriving business. Throughout our time together, we'll explore key elements such as self-reflection, brand identity, and practical strategies for getting started. You'll have the opportunity to brainstorm names, design logos and labels, choose the right business structure, and craft a compelling elevator pitch. Whether you're just starting out or refining your concept, this class will provide you with the tools and inspiration needed to turn your herbal passion into a successful venture. Be sure to bring your note-taking supplies and calendars! Let’s get creative and bring your vision to life!


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  • Let's Make it Legal

    Now that your herbal business ideas are organized, it's time to address the legal side of things. We’ll walk through the steps to properly register your business, ensure compliance with current Food and Drug Administration (FDA) regulations, and follow current Good Manufacturing Practices (cGMPs). We'll dive into financials, covering taxes, insurance, and pricing, while exploring the right legal structure for your venture and crafting your business plan. Though it may not be the most glamorous part of your journey, it’s essential for long-term success. Let’s get everything in order and tackle the legal details that can often feel overwhelming!

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  • Let's Make it Happen

    With the legal stuff squared away, now it’s time to make your business a reality. We’ll equip you with a comprehensive list of herbal resources, help you develop a marketing plan, and assess your budget. You'll define your location, choose suppliers, establish a sales tracking system, and set clear goals. Propel your business forward with strategies for time management, organization, and productivity. You’ll walk away with valuable practice management tools and actionable ideas for growing as a herbal business owner.

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Tricia is the Director of Traditions School of Herbal Studies, where she has designed and teaches the Anatomy for the Herbalist Class Series and the Physical Assessment for the Herbalist and Acupuncture Intensive. You can also find her helping to teach other classes in the Western Herbalism program when she has the time. In the past, Tricia has taught at Temple University, Florida State University, and Florida International University. Prior to joining the Traditions Family in December of 2020, she taught Anatomy and Health Sciences for the Pinellas County School District.

Tricia completed her Clinical Western Herbalism Certification here at Traditions School of Herbal Studies. She is a Clinical Western Herbalist, Certified Flower Essences Practitioner, Certified Wellness Coach, an ACSM Certified Personal Trainer, Certified Prenatal and Postpartum Fitness Specialist, and a licensed teacher.

In her former life, Tricia had a busy career in Sports Medicine. She spent over a decade of her career traveling with and providing medical care for various college sports teams. She has a Bachelor's Degree in Sports Medicine, a Masters Degree in Sports Management/Physical Education, and has completed a year of post-Baccalaureate studies in Biomedical Sciences.

While guiding herself into remission from autoimmune disease through focused changes to her lifestyle, Tricia developed some life-changing herbal products that have supported the healing of herself and her loved ones. From this, Mama’s Essentials was born, where she makes small batch organic herbal products and sees Herbal and Wellness Coaching Clients in her private practice. You can also book an appointment with Tricia directly here!

Tricia really enjoys focusing on educating her clients to be able to make life-long lifestyle changes. Her goal is to empower you to know and love your body, so you can give it what it needs to maximize your own health.

About the Teacher

Tricia Streit Perez